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Dreams In Drive

Dreams In Drive is a weekly podcast w/ Rana Campbell where you'll learn how to take your dreams out of PARK and into DRIVE. Our guests share their personal #dreamdriving stories and personal keys to success that have allowed them to successfully create lives full of fulfillment and passion. We chat entrepreneurship, small business advice, professional & personal development, success, branding, marketing, motivational, and general life tips that you can use as you put your #dreamsindrive. Host Rana Campbell is a marketing/branding expert that helps creatives learn how to BUILD brands that SHINE in the business world. For all show notes, visit dreamsindrive.com. Follow us on social @dreamsindrive. For guest considerations, email Rana(rana@dreamsindrive.com). New episodes every MONDAY & THURSDAY!
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Apr 13, 2017

When you're starting (or thinking of starting a business), it is crucial to have a strong LEGAL foundation. But how? On this episode we chat with attorney Efe Ukala on the top legal mistakes you should avoid as your pursue entrepreneurship. Efe discusses key legal topics that you need to navigate. It may not be the sexiest of topics, but it definitely is an important one! Efe currently serves as a Vice President of Legal and Compliance at Kuramo Capital Management, an investment management firm, where she manages the firm's legal initiatives. She also currently serves as the Vice President of the Association of Black Women Attorneys New York. Make sure to follow on social @dreamsindrive and use the hashtag #dreamsindrive. Grab your FREE Dreams In Drive resources at www.dreamsindrive.com/free. Enjoy!

*SHOW NOTES: www.dreamsindrive.com/efe-ukala

IN THIS PODCAST WE DISCUSS:
- How Efe knew she wanted to be a lawyer
- The #1 legal mistake many entrepreneurs make
- Why service professionals also need to get their business registered
- When to trademark & protect your brand
- Why you need to check trademarks before you choose a business name
- How to avoid brand infringement
- How to decide the right type of legal structure for your business
- Why you need to be diligent with your contracts + partnerships
- Why you need to always negotiate
- Efe's passion for hair + how she has helped Etoile Blue legally
- Legal tips for working with influencers + marketing your business
- The importance of ethics
- What motivates Efe when she feels like giving up
- The best investment Efe made in herself as a lawyer

*SUBSCRIBE: www.dreamsindrive.com/join

*RESOURCES: www.dreamsindrive.com/free

Follow Dreams In Drive on Social:
*twitter.com/dreamsindrive
*instagram.com/dreamsindrive

Follow Rana on social:
*instagram.com/rainshineluv
*twitter.com/rainshineluv

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