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Dreams In Drive

Learn how to take your dreams out of PARK and into DRIVE. Host Rana Campbell and weekly guests share their personal #dreamdriving stories and keys to success that have allowed them to successfully create lives full of fulfillment and passion. We chat entrepreneurship, small business advice, professional & personal development, success, branding, marketing, motivational, and general life tips that you can use as you put your #dreamsindrive. Follow us on social @dreamsindrive. For guest pitches, visit www.dreamsindrive.com/pitch.
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Now displaying: April, 2021
Apr 26, 2021

Resa B. Luster - Senior Brand Manager at Luster Products, Inc. - talks how she successfully built a career and launched new brands and products within the family business. Though she's a third generation Luster- she hasn't let that stop her from crafting a career path, introduce new marketing techniques, and welcome motherhood during a global pandemic.

Some of the things we discuss on this episode include: 

  • Resa's early inspirations
  • How to introduce change within an organization
  • Marketing strategies used to make viral content
  • How to work with influencers effectively
  • How the Luster team handled COVID's impact on business
  • How Resa approached building a career within the family business
  • Tips for launching new products
  • How to balance motherhood and career

More on Resa:

Meet - Resa B. Luster- Senior Brand Manager at Luster Products, Inc. where she leads the Luster’s Pink brand. As a third generation Luster and the granddaughter of Luster Product’s founder Fred Luster, - Resa grew up living and breathing all things beauty and haircare.  Growing up, she watched as her family ran and grew the business. Eventually, she too would have a career within Lusterland - where she started as an intern and worked her way up the ladder.

As Senior Brand Manager of the Luster’s Pink brand, she has proven herself as a beauty executive and has demonstrated that she too shares the Luster’s entrepreneurial gene. In 2016, after noticing a gap in the market, she successfully led the launch for the Luster’s Pink Kids collection, which can now be found on the shelves of Walmart, Sally Beauty, Dollar General, Fred’s and beauty and barber supply stores nationwide. 

RESA'S KEYS TO SUCCESS:
1. Listening
2. Capacity for calmness
3. Willingness to learn

SHOP THE DREAMS IN DRIVE STORE: http://www.dreamsindrive.com/shop

SUPPORT DREAMS IN DRIVE:http://www.dreamsindrive.com/donate

BROWSE THE BOOKSTORE:
http://www.dreamsindrive.com/bookstore

SIGN UP FOR OUR WEEKLY NEWSLETTER - THE KEYS: http://www.dreamsindrive.com/join

FIND RESA ON:
Web: www.lusterspink.com
Instagram: https://www.instagram.com/ResaBLuster

FIND RANA ON SOCIAL:
Instagram: http://instagram.com/rainshineluv
Twitter: http://twitter.com/rainshineluv

FIND DREAMS IN DRIVE ON:
Instagram: http://www.instagram.com/dreamsindrive
Twitter: http://twitter.com/dreamsindrive
Web: http://www.dreamsindrive.com

Apr 19, 2021

Do you know just how powerful your voice is along your #dreamdriving journey? Listen in as author, producer, and celebrity vocal coach Denise Woods shares how she was able to use her gifts as a  storyteller to build a life (and voice) doing what she loves. 

Some of the things we discuss on this episode include: 

  • Denise's early inspirations in the arts
  • How she became a vocal coach to the stars
  • Overcoming adversities and struggles throughout her journey
  • Why storytelling is so important 
  • Tips for enhancing your natural voice...and more

DENISE'S KEYS TO SUCCESS:
1. Belief System
2. Community
3. Ability to trust

SHOP THE DREAMS IN DRIVE STORE: http://www.dreamsindrive.com/shop

SUPPORT DREAMS IN DRIVE:http://www.dreamsindrive.com/donate

BROWSE THE BOOKSTORE:
http://www.dreamsindrive.com/bookstore

SIGN UP FOR OUR WEEKLY NEWSLETTER - THE KEYS: http://www.dreamsindrive.com/join

FIND DENISE ON:
Web: http://www.speakitclearly.com
Instagram: https://www.instagram.com/speakitclearly

FIND RANA ON SOCIAL:
Instagram: http://instagram.com/rainshineluv
Twitter: http://twitter.com/rainshineluv

FIND DREAMS IN DRIVE ON:
Instagram: http://www.instagram.com/dreamsindrive
Twitter: http://twitter.com/dreamsindrive
Web: http://www.dreamsindrive.com

Apr 7, 2021

I love motherhood, but l'm going to keep it real...the road traveled so far hasn't been easy. This week, I share some of the realities and challenges I've experienced 6 months in and what I'm doing to regain my bearings, find motivation again, and get back on the #dreamdriving course.

*SHOP DREAMS IN DRIVE MERCHANDISE:
http://www.dreamsindrive.com/shop

*SUBSCRIBE TO "THE KEYS" NEWSLETTER: http://www.dreamsindrive.com/join

*DONATE TO DREAMS IN DRIVE: http://www.dreamsindrive.com/donate

*SHOP THE DREAMS IN DRIVE BOOKSTORE: http://www.dreamsindrive.com/bookstore

*SHOW NOTES: http://www.dreamsindrive.com/episode-262

*JOIN THE FACEBOOK GROUP: http://www.dreamsindrive.com/facebook

*Follow Dreams In Drive on Social:
*http://twitter.com/dreamsindrive
*http://instagram.com/dreamsindrive

*Follow Rana on Social:
*http://instagram.com/rainshineluv
*http://twitter.com/rainshineluv
*http://www.ranacampbell.com

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