How do we get clear on where we are going? Our society glorifies the "busy hustler" - but what do you when overwhelm, anxiety, and feelings of despair can't seem to go away? On this episode we chat with Jonathan Jackson Co-Founder and Head of Corporate Brand at Blavity. As a writer and strategist, his work focuses on the intersection of people, influence, and culture. Jonathan dives into a must-needed discussion on mental health and self-care and what that actually can look like for millennial creatives, entrepreneurs, and hustlers who want to make an impact - but want to learn how to keep afloat while doing so. He shares stories from his own self-care journey as well as advice and strategies we can use to make sure we're creating places of transformation in our lives.
Jonathan graduated from Washington University in 2013, where he studied Political Science and Writing. He serves on the Nielsen External Advisory Council, is an OCP Policy Center Emerging Leader, and a 2018 Knight Visiting Nieman Fellow at Harvard University.
Join in on the conversation on social (@dreamsindrive) and make sure to use the hashtag #dreamsindrive. Enjoy!
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ON THIS EPISODE WE DISCUSS:
- Jonathan's childhood inspirations and how he survived high school
- The qualities of a good leader
- Scenario planning: How to make more money and still be happy
- How to be an entrepreneur & still keep your full-time job
- The conversation we're not having when it comes to self-care
- Thinking of your career as a portfolio
- The "good" place vs. the "right" place to be
- What more creators need to do
- Mental health & self-care
- Tips for checking in on yourself
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YOU may be what's holding you back and you don't even know. Listen in as we chat how to get REAL about what's REALLY standing in our ways along our #dreamdriving journey. Rana opens up about lessons learned launching her online shop (www.dreamsindrive.com/shop) and she also answers some important listener questions surrounding utilizing mentors, maintaining momentum, and digging into aspirations for 2018. Join in on the conversation on social (@dreamsindrive) and use the hashtag #dreamsidrive
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How much do you believe in your vision? How much would you RISK to make sure the dream comes alive? We chat with Beatrice Feliu Espada - co-founder of The Honey Pot - a feminine care company born out of her need to naturally heal herself. When Beatrice faced a chronic bout of bacterial vaginitis, she became a woman on a mission, searching for natural remedies to help prevent these unruly infections. Beatrice created The Honey Pot Feminine Wash - her very own natural healing aid.
Beatrice talks about how she wasn't afraid to make strategic moves - even when there were doubters who didn't believe in the brand's longevity. Because of that belief, Beatrice was able to build a loyal following and audience, get the brand into Whole Foods and later nationwide Target Stores - one of her biggest accomplishments to date. Beatrice shares her #dreamdriving journey - from the pharmacy to retail consumer goods specialist- and her advice for other dream drivers not afraid to GOAL BIG and RISK EVEN BIGGER
Join in on the conversation on social (@dreamsindrive) and make sure to use the hashtag #dreamsindrive. Enjoy!
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ON THIS EPISODE WE DISCUSS:
- Beatrice's early life
- Working as a pharmacy technician & later transitioning into the retail industry
- Launching Honey Pot feminine wash
- Prioritizing feminine hygiene
- Leveraging a huge market success for future marketing
- Believing in your brand and product when others don't
- How Beatrice got her products in Target
- How to FINANCE your dreams - how she found the money
- The recipe for great PR
- The best thing that ever happened to Beatrice as an entrepreneur
- Finding balance in your personal life
- The power of FOCUS
- Tips for running an online business
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"You don't look like an ex-felon" they told her. Meet Lucinda Cross, Chief Activator, CEO of Activate Worldwide and founder of Activate Your Life 501c3. Lucinda is a TEDx speaker, best-selling author, international speaker and corporate coach. When she was 19 years old, Lucinda made a decision that would change her world forever having her spend her prime years in federal prison. Now, she's committed to using her story of self-discovery, triumph, and overcoming odds to help inspire others to ACTIVATE their lives. She opens up about her #dreamdriving journey, the challenges she had to overcome, and how she was able to find success in her niche as an entrepreneur. Join in on the conversation on social (@dreamsindrive) and make sure to use the hashtag #dreamsindrive. Enjoy!
ON THIS EPISODE WE DISCUSS:
- What inspired Lucinda as a child
- The decision that changed Lucinda's entire life
- How Lucinda got through prison
- Challenges while in federal prison
- Abuse in prison
- Being ashamed of her journey
- Lucinda' plan post release
- How Lucinda fell into entrepreneurship
- Mastering your niche
- Creating her vision board company
- Staying focused despite naysayers
- Getting her vision boards in Walmart
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What's the difference between success and fulfillment? Dr. Nii Darko talks his #dreamdriving journey and how he was able to discover a life for himself and his family beyond medicine. He shares lessons learned navigating entrepreneurship as a doctor, knowing your value, scaling your business. Plus, we talk the power of community, knowing your WHY, and what keeps Nii going through difficult times. If you're currently feeling stuck and feel like there's more to your journey, this episode is for you! Let's start dreaming outside the BOX and truly stepping into the vastness of our purpose! Join in on the conversation on social (@dreamsindrive) and make sure to use the hashtag #dreamsindrive. Enjoy!
ON THIS EPISODE WE DISCUSS:
- What inspired Nii as a child
- How Nii knew medicine was for him
- The dark side of being super committed
- Knowing your value
- Negotiating
- The key to scaling your business
- Why Nii started his podcast "Docs Outside The Box"
- Underestimating the power of community
- Investing and getting help
- Success vs. fulfillment
- Knowing your avatar
- Staying true to who you are
- Understand your WHY
- Paying off $662k worth of debt
- Legacy...and more
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Site: http://www.docsotb.com
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When there is a will, there is a way. If you truly want something, you have to figure out how to create your opportunities and build your own pathways to success. Sometimes we spend too much time trying to "go with the flow" and wait for things to happen to us. If you're a DREAM DRIVER, sometimes you have to get into the driver's seat and create the road ahead of you. Host Rana Campbell shares how figuring out how to "bend the rules" or the "way things are supposed to be" landed her at the Root 100 dinner in November 2017 where she got to meet some fabulous people including Common, Raheem Devaughn, Angela Rye, AJ Collaway, and more. She also discusses advocating for yourself, strategic post-opportunity creation follow-up, and the importance of grit and visualizing success before it happens. Join in on the conversation on social (@dreamsindrive) and use the hashtag #dreamsindrive!
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What do you do when you feel like your wasting your time by not pursuing your dreams? We chat with pitching coach and development consultant Squeaky Moore about her #dreamdriving journey and how she was able to walk away from a career in media/entertainment to live in her purpose and pursue her calling. Squeaky talks the process of creating her book #100Pitches: Mistakes, I’ve Made So You Don’t Have To - a film and television pitching guide for independent content creators about the do’s and don’ts, and strategy of pitching television and film projects.
Squeaky hones in on the many pitching mistakes creatives and entrepreneurs makes and how we can overcome them and start hearing more YES's. No matter what your industry is - the biggest takeaway from our chat with Squeaky is: Listen to your calling. Pay attention to the signs. Live your best life -even if the journey is not always so easy.
ON THIS EPISODE WE DISCUSS:
- Squeaky's most vivid childhood memory
- How to figure out your purpose
- Balancing life as an actor w/ her full-time career
- Are you wasting your time?
- Vetting opportuntiies
- Living your best life
- Top pitching mistakes many creatives make
- Developing the concept for her Pitching 101 book
- Credibility
- Overcoming challenges along her journey
- Self-sabotage
- Having the faith of an atheist
- Gaining self-awareness
- The importance of spirituality
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Having faith is a critical aspect of the #dreamdriving journey. You have to be willing to take action without knowing what the results of that action may be. We talk the importance of planting and nurturing seeds in our life and what can happen when you do. Join in on the conversation on social (@dreamsindrive) and use the hashtag #dreamsindrive!
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How important is social media when it comes to building your brand? As any 2018 business knows - it can be everything for engaging with your audience and bringing new prospects into your sales and marketing funnels! We chat with Laura Roeder- founder of Edgar, a social media automation tool designed to prevent status updates from going to waste. Laura has given talks at conferences like BlogHer and South by Southwest and has appeared in Forbes, Fast Company, Mashable, CNET, and other major publications.
Here's a little about her own story: In 2009, she started LKR Social Media, where she created online courses that taught thousands of entrepreneurs and small business owners how to take their social media marketing into their own hands. One of the things she noticed why helping clients was that there weren't ANY social media tools that would save your updates after posting them, or post them more than one time automatically! In 2014 with the help of her husband and team - Edgar was born!
How did she do it? How can you figure out gaps in the market and create a space for yourself? Laura opens up about her #dreamdriving journey, how she stumbled across the world of digital marketing and social media and gives her favorite social media tips for other entrepreneurs building online businesses.
Join in on the conversation on social (@dreamsindrive) and make sure to use the hashtag #dreamsindrive. Enjoy!
ON THIS EPISODE WE DISCUSS:
- What inspired Laura as a child
- Laura's original plans post-college
- Why Laura decided to quit her job and become a freelancer
- How to land your first clients
- How Laura discovered her niche
- How to get paid doing what you love
- Building a software company from scratch
- Why Jennifer opted out of a freemium model for her business
- Strategies for scaling
- Social media mistakes you want to avoid
- How to win on each social media channel
- How to keep your customers happy
- Challenges Laura faced building her business
- Laura's favorite business tools
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Site: http://www.meetedgar.com
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Investor and entrepreneur Sarah Kunst always had big dreams. From growing up in small-town America to dominating the tech worlds of New York City and Silicon Valley, she has built her career being able to spot "What's Hot?" and "What's next?" But - what's the story behind the story? How was she able to gain access to rooms that aren't normally open to someone that looks like her? We chat with Sarah about her #dreamdriving journey and how with an acute DRIVE and VISION for her life - she was able to build a career in the venture capital work and later as an entrepreneur.
Join in on the conversation on social (@dreamsindrive) and make sure to use the hashtag #dreamsindrive. Enjoy!
ON THIS EPISODE WE DISCUSS:
- What inspired Sarah as a child growing up "in the middle of nowhere"
- How to figure out what you want
- Forward momentum
- Getting her start in the technology world
- How Sarah got recruited to be a venture capital investor
- The 3 markers of success of an investor
- Characteristics of investor-ready companies
- How do you put your raw ingredients for success together?
- Launching Proday
- Transitioning from investor to CEO
- The important thing about metrics
- Getting over fear
- Why you shouldn't do everything yourself
- Sarah's superstar strength
- Sarah's experiences with sexual harassment in the workplace
- Why Sarah is committed to seeing women succeed
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MORE ON SARAH:
Sarah Kunst is founder and CEO of Proday and has worked at Apple, Red Bull, Chanel, Mohr Davidow Ventures and several venture backed startups. She is also a contributing editor at Marie Claire Magazine. Kunst was named a Forbes Magazine 30 under 30 and a top 25 innovator in tech by Cool Hunting. She has been recognized for her work in Business Insider as a 30 under 30 Woman in Tech and Top African-American in Tech & Top Startup To Watch in 2017. Marie Claire Magazine named her a Young Gun to watch. She has written for Techcrunch, Forbes, Wall St. Journal, Fortune and Entrepreneur.com. Marc Andreessen named her one of his 55 Unknown Rock Stars in Tech.
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What does it take to succeed as a digital influencer (or dream driver in general) in 2018? So many of us often have a plan - or a vision/dream - but face challenges when it comes to execution a.k.a GETTING RESULTS. We chat with Atlanta-based Mattie James - creator of MattieJames.com. Since 2010, Mattie has collaborated with household name brands like Macy’s, Cotton, H&M, Google and many more. With a social media following of over 175,000 lifestyle enthusiasts, the "Mattie James" brand has evolved into a 360 degree brand that includes a blog , 2 podcasts, a newsletter & YouTube channel, and a variety of physical & digital products.
Mattie talks her early #dreamdriving journey which includes moving to NYC after dropping out of college to moving back to Atlanta and re-discovering her love for writing and realizing she had what it took to become a "full-time influencer". Mattie talks her processes/systems for staying focused & getting things DONE. We zero in on Mattie's keys to building an audience, the art of hustling, profitable revenue models, networking & relationship building tips and much more!
Join in on the conversation on social (@dreamsindrive) and make sure to use the hashtag #dreamsindrive. Enjoy!
ON THIS EPISODE WE DISCUSS:
- Mattie's early inspirations
- Remaining true and authentic
- Why entrepreneurship and motherhood work for Mattie
- What happened when Mattie moved to NYC to pursue her entertainment dreams
- What it takes to hustle and make it
- Mattie's transition from performer to digital influencer
- How Mattie learned to become a strong online storyteller
- Putting your money where your mouth is
- Mattie's keys to building your audience and staying committed
- Successfully re-branding
- Mattie's most profitable income stream
- Is still feasible for newbies to work with brands?
- Building relationships...and more
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Site: http://www.mattiejames.com
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Is there a place/time in your last that had a significant impact on who you are today? Host Rana Campbell goes back into time to her first job at Eagle Rock Lanes Bowling Alley. She discusses some of the valuable life lessons she learned on and off the clock as a teenager that still ring true now in 2018. There's definitely some things school can't teach you, but life will! Join in on the conversation on social (@dreamsindrive) and use the hashtag #dreamsindrive!
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Wow! It's been two years of Dreams In Drive already! Listen in as host Rana Campbell recaps the past year and shares her three keys to success for anyone looking to set their dreams in drive in 2018! PS - James Campbell makes another surprise appearance! Join in on the conversation on social (@dreamsindrive) and use the hashtag #dreamsindrive!
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Are you going to claim 2018 as YOUR YEAR!?! Are you going to half- try or whole- try in the new year?! Host Rana Campbell shares a brief encounter with her dad that inspired her to share ways that we can scrap the notion of feeling "unmotivated and uninspired" and truly commit to DOING and putting our WHOLE HEART into our work and goals as dream drivers. Join in on the conversation on social (@dreamsindrive) and use the hashtag #dreamsindrive. Enjoy!
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We are all on a journey to find our paths in lives, but what If I told you sometimes your path finds you?! The crazy journey you're on right now will eventually make sense.There will be things in your life that you don’t understand when you're experiencing it, but it all comes together.
Meet Dasheeda Dawson (The WeedHead) - an ivy-league trained cannabis executive, digital growth hacker and brand equity builder. She is a corporate-to-cannabis cross-over pioneer with a mission to legitimize, stabilize and diversify the rapidly growing cannabis industry.
Dasheeda started her career journey in medical school - but 3.5 years in, decided it wasn't for her and set off to forge a new path for herself in business. In 2016, Dasheeda officially traded in her career with Fortune 500 companies like Target and Victoria's Secret to become a cannabis entrepreneur and industry thought leader. She is currently the Founder & President of MJM Strategy, a digital-focused strategic consulting firm. She recently became the Interim Executive Director for the New Jersey Cannabis Commission and also serves on as the Chief Strategy Officer for Minorities for Medical Marijuana.
ENTER OUR GIVEAWAY OF THE WEEK WITH DOPE QUEENS COSMETICS: www.dreamsindrive.com/win
ON THIS EPISODE WE DISCUSS:
- What inspired Dasheeda as a child
- Why Dasheeda dropped out of medical school after 3.5 years
- Medical and care disparities for persons of color
- Transitioning from medical student to entrepreneur
- What to do when your resume doesn't add up to the job you want
- Why Dasheeda decided to go to business school
- Why Dasheeda decided to leave corporate America
- How Dasheeda got her start as an entrepreneur in the cannabis industry
- Debunking some common cannabis myths
- The future of marijuana legalization and more...
SHOW NOTES: www.dreamsindrive.com/dasheeda-dawson
MY ELLE VIDEO: http://bit.ly/2AyjLFW
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Site: www.theweedhead.com
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Are you struggling to figure out what you're supposed to do in life? Are you not feeling clarity when it comes to your vision and goals? We chat with Kim Coles - actress, comedian, author coach and speaker whose career spans over 30 years with signature roles on the ground-breaking shows Living Color and Living Single. Kim opens up about her #dreamdriving journey and talks about how she was able to hone in on her gifts of "laughter of love" to open up her life to new possibilities. She also shares what those struggling to realize their talents and stay empowered can do to start walking in their purpose.
Kim's work focused on guiding women on the incredible healing journey of broadcasting their brilliance by telling and leveraging their own authentic stories to inspire others to learn, laugh and leave their own powerful legacy. Join in on the conversation on social (@dreamsindrive) and make sure to use the hashtag #dreamsindrive. Enjoy!
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ON THIS EPISODE WE DISCUSS:
- What inspired Kim as a child
- How Kim got her start in comedy
- Why acting In Living Color was Kim's "perfect job"
- Kim's difficult transition after Living Single
- Discovering her gift of love and laughter and her transition into speaking
- Transitioning from actor to speaker
- The keys to a great speaking engagement
- Why figuring out your gifts is so important
- The power of sharing your story
- The best gift Kim ever gave herself
- How to maintain longevity in the entertainment industry
- How to keep pushing yourself & remain empowered
SHOW NOTES: www.dreamsindrive.com/kim-coles
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What does it take to master your mind so that you can master your life? How do you cultivate a winning mentality that will help you overcome obstacles and create possibility? In this episode, we chat with with educator, coach, mentor, Paterson, NJ native Gemar Mills (a.k.a "The Turnaround Principal") about his road to self-discovery through education and how he helped to turn around schools and the lives of thousands of children in the state of NJ. As Gemar mentions,"Your mindset will either be to your demise or your success. You have to figure out the context in which you thrive the most."
In 2005, after graduating from Montclair State University with a Bachelors of Science in Math Education, Gemar started his teaching career. By 2009, at the age of 28, Mills was promoted to Principal of Malcom X Shabazz - one of the most troubled schools in the Newark Public Schools District, with a history of low-test scores, MXS was threatened with possibility of closure. Mills took on the challenge and fully implemented his strategy of education reform by becoming an accessible and relatable leader for the school community. He accomplished the unthinkable, by drastically improving student test scores, created a safe school atmosphere and made the students believe in their selves, the school and in education again.
Gemar's story to becoming the Turnaround Principal is one that we all can learn from. Despite the odds against you, there always is a way. You just have to willing to do the work to find it.
Join in on the conversation on social (@dreamsdrive) and use the hashtag #dreamsindrive. Enjoy!
ON THIS EPISODE WE DISCUSS:
- Growing up in the inner-city of Paterson, NJ
- How getting 400 stitches as an adolescent changed Gemar's life
- How Gemar knew that he had a gift for motivating students
- How Gemar became a principal by the age of 28
- The best "accident" of Gemar's career
- 2 Keys to making change
- Working around in a turnaround school
- How to gain respect as a leader
- The importance of timely, accurate responses
- Building the Gemar Mills brand
- Building confidence and believing in oneself
- The mentor that had a HUGE impact on Gemar's life
- Thinking big
- Gemar's morning ritual
SHOW NOTES: www.dreamsindrive.com/gemar-mills
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Are you having trouble staying focused on your dreams and goals?A lot of people never get anywhere because they want to be everywhere. Many of the most successful dream drivers were able to accomplish their goals once they got FOCUSED. But how do you do that? On this episode, host Rana Campbell dives into the subject of making sure your internal GPS is working corrected. In order to stay focused, you have to know where you are going! She shares her favorite tips and strategies for staying focused as you #dreamdrive towards your ultimate goal! Join in on the conversation on social (@dreamsindrive) and use the hashtag #dreamsindrive. Enjoy!
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*SHOW NOTES: http://www.dreamsindrive.com/episode-120
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*http://www.ranacampbell.com
How did Detroit native Melissa Butler go from a licensed stock broker to beauty entrepreneur? On this episode, we learn how she strategically launched a start-up vegan beauty brand, The Lip Bar - a concept that stemmed from a beauty frustration that inspired Melissa to find a solution! Using her finance and business savvy and expertise, she was able to successfully enter a new space FOCUSED and with an unstoppable"GET IT DONE" attitude. Melissa talks about why having faith and belief in her dreams and her ability to see them into fruition helped her navigate the many challenges and hurdles she's experienced as an entrepreneur. Now, Melissa inspires and empowers women everywhere of all ages, races and body types to be confident in their own skin by challenging traditional beauty standards through imagery, ingredients and affordable pricing. Join in on the conversation on social (@dreamsindrive) and use the hashtag #dreamsindrive. Enjoy!
ON THIS EPISODE WE DISCUSS:
- Melissa's "I know what I want" mantra as a child
- Being unhappy in her high-paying NYC finance job
- How Melissa's first entrepreneurial venture led her to making lipsticks
- Challenges Melissa made in the beginning days
- Why you have to step out on faith
- How Melissa financed The Lip Bar
- The real reason why The Lip Bar's Shark Tank rejection was an actually WIN
- Why understanding your audience is & why they shop with you is CRUCIAL
- The biggest marketing investment Melissa made
- Launching in Target & the many lessons learned
- Why Melissa decided to drop her price points
- What Melissa wished more people knew about beauty entrepreneurship
- The power of believing in yourself
SHOW NOTES: www.dreamsindrive.com/melissa-butler
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Instagram: www.instagram.com/thelipbar
Web: www.melissarbutler.com | www.thelipbar.com
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Dancer and choreographer Aliya Janell shares the keys to her viral dance video success and building a brand that truly brings you happiness and fulfillment. She talks about how her early passion for dance and entertainment never left her and drove her to figure out how to make a life and living inspiring others and creating. Aliya shares why - at the end of the day- you shouldn't sacrifice your dreams or what makes your heart happy. Your hard work, determination, and the many twists and turns of your journey will lead you to where you are supposed to go. The social media influencer-who has gained widespread popularity for her viral heels dance videos - has been reposted by Trey Songs, Chris Brown, & Nicki Minaj and more. Aliya's work includes dancing for K. Michelle, Pitbull,Tank and many more. As she became more successful in the dance industry, she decided to started her own dance class known as “Queens N Lettos” so that ever woman can feel sexy, confident, and can be a queen in her (sti)lettos. It has become extremely popular and have even expanded to more classes such as “Queens N Sneaks.”
Join in on the conversation on social (@dreamsindrive) using the hashtag #dreamsindrive. Enjoy!
ON THIS EPISODE WE DISCUSS:
- What inspired Aliya as a child
- Making her mark as a dancer and choreographer
- How to create your unique style
- The importance of feelings and emotion when defining your craft
- How Aliya fell in love with teaching
- The start of Queens 'n' Lettos
- Going from 10k to 700k+ followers in less than one year
- Business challenges Aliya faced early on
- Figuring out marketing & branding
- How to get past the fear of self-promotion
- Getting reposted by Nicki Minaj
- How To find Your Calling
- Fighting overwhelm
- The importance of having a strong support system
SHOW NOTES: www.dreamsindrive.com/aliya-janell
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Twitter: twitter.com/thealiyajanell
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Ever feel like giving up on yourself? Host Rana Campbell breaks down her favorite tips and advice on how you can motivate yourself to keep going - even when times get hard. We also hear a listener email and Rana's thoughts on why the fact that you never know who you're inspiring is a great reason to keep going!
BOOK YOUR STRATEGY SESSION: http://www.dreamsindrive.com/session
*SHOW NOTES: http://www.dreamsindrive.com/episode-117
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*http://twitter.com/dreamsindrive
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Ever dream of writing and publishing a book? What exactly goes into working with a book agent or going the self-publishing route? How do books actually sell? How do you leverage your influence to impact an even bigger community? We've got some answers for you! Our guest Dawn Michelle Hardy describes the work she does as being "a talent manager for creative storytellers across multiple platforms". She began her agency Dream Relations PR & Literary Consulting in 2004 after working with Teri Woods author of True to the Game. Additionally, she is the creator of the Speed Mentoring Series a traveling brunch event that discusses the intricacies of book publishing.
Dawn dives into her early career journey - from studying fashion merchandising at FIT and how she stumbled into the book publishing industry, honed her skills, and realized she had what it took to go SOLO and build her own practice. Dawn shares lessons she has for other creatives trying to build their platforms and get their voices heard.
Join in on the conversation on social (@dreamsindrive) and use the hashtag #dreamsindrive. Enjoy!
**SHOW NOTES: www.dreamsindrive.com/dawn-michelle-hardy
**ENTER OUR PINCHME GIVEAWAY: www.dreamsindrive.com/win
ON THIS EPISODE WE DISCUSS:
- How Dawn knew she would always be an entrepreneur
- Studying fashion merchandising at FIT
- How Dawn ended up in the book publishing industry
- How Dawn branched out and started her own agency as a publicist
- The power of confidence
- An important lesson Dawn learned from a past client
- The difference between a book publicist and a book agent
- How to know if writing a book is for you
- How to get your book published
- How to know when to self publish vs. get a book agent
- The truth about making money as an author
- How to secure a book agent & write a query letter that gets READ
- When to walk away from trying to get a publishing deal
- How to become a book agent
- 3 things you have to do market your book
- How to stay balanced
SHOW NOTES: www.dreamsindrive.com/dawn-michelle-hardy
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FIND DAWN MICHELLE HARDY ON:
Instagram: www.instagram.com/dreamrelationspr
Twitter: twitter.com/dawnmichellepr
Web: www.dreamrelationspr.com
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Could your next BIG idea come from a conversation you have over a glass of wine? Who KNOWS?! Meet KJ Miller and Amanda Johnson, co-founders of the vegan, non toxic premium beauty line Mented Cosmetics. The two met when they were both students at Harvard Business School. One day - over a glass of wine - they bonded over a mutual problem of not being able to find the perfect lipstick shade. From there it was history! They were able to go from ideation to execution and create a fully operating business venture.
BUT check this!
The two recently raised $1 million in their first round of fundraising, making them the 15th and 16th African-American women ever to raise $1 million in venture capital, according to Forbes magazine.
As data from investor Kathryn Finney's Project Diane shows, although black women are the fastest-growing group of entrepreneurs in the U.S., they receive only 0.2% of VC funding.
What were their keys to success? These amazing dream drivers share just HOW they were able to do this and so much more.
Prior to launching into entrepreneurship, KJ was a management consultant for Deloitte’s retail practice and was a jewelry buyer for Sears. Amanda worked as head of business development for Barney's NY and was an investment banker at Goldman Sachs.
I’m really excited for you all to hear the Mented Cosmetics story! Join in on the conversation on social (@dreamsindrive) and make sure to use the hashtag #dreamsindrive.
**ENTER OUR MENTED COSMETICS GIVEAWAY: www.dreamsindrive.com/win
ON THIS EPISODE WE DISCUSS:
- What inspired KJ & Amanda as children
- How the two met while students at Harvard Business School
- Why attending business school is worth it
- The importance of admitting when you're wrong
- How KJ & Amanda got the idea to launch Mented Cosmetics
- Challenges KJ & Amanda faced early in the business
- Being one of the only African American women to raise over $1 million dollars in funding
- The key to successfully raising capital
- Why you should bring in a lawyer on your team early on
- Leveraging your network
- How to outsource strategically
- How to launch successfully
- The importance of storytelling and controlling your narrative
- The keys to a successful business partnership
- How to deal with competitors
- How to create a unique product/service
- How to get the right type of press
SHOW NOTES: www.dreamsindrive.com/mented-cosmetics
JOIN OUR DREAM DRIVER FACEBOOK GROUP: www.dreamsindrive.com/facebook
FIND MENTED COSMETICS ON:
Instagram: www.instagram.com/mentedcosmetics
Twitter: twitter.com/mentedcosmetics
Web: www.emmeliedelacruz.com
FIND DREAMS IN DRIVE ON:
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Let's try to keep it real: What's TRULY holding you back from success? On this episode we dive deep into some of the ways that creatives and lifestyle entrepreneurs often stifle their own growth and what you can to start getting s**t done! In the guest chair is South Bronx native Emmelie De La Cruz, a serial entrepreneur who turned her layoff into her legacy. Whether it's group coaching, her books and classes, or through her health and wellness team, she has one goal: building dreams into businesses. On this episode, Emmelie takes us along her "original Cardi B." #dreamdriving journey and how went from working in marketing and communications to launching her own consultancy to help entrepreneurs and side hustlers grow their businesses. Emmelie shares some of the tough life lessons she had to learn that helped her become a better business woman and individual. Make sure to join in on the conversation on social (@dreamsindrive) and use the hashtag #dreamsindrive. Enjoy!
MORE ON EMMELIE:
Emmelie is a graduate of Syracuse University's S.I. Newhouse School of Public Communication and has worked for companies in Atlanta, DC and New York City. Her marketing insights have been featured in Black Enterprise, The Miami Herald, The Huffington Post, PR Daily, and Forbes named her site one of the top career websites just a year after launching. When she isn’t helping startups scale, she’s blogging on her site emmeliedelacruz.com which reaches over 15,000 women each month.
ON THIS EPISODE WE DISCUSS:
- What inspired Emmelie as a child
- Why Emmelie studied public relations in college & later realized it wasn't for her later on
- Transitioning into marketing & branding
- How entrepreneurship found Emmelie
- Why passion is overrated
- The power of the pivot
- How to validate an idea
- How to find out what your audience is struggling with
- How to be authentic & master YOU
- The importance of building a personal brand
- Not being afraid to be who you are
- Why Emmelie misses corporate America
- Emmelie's superstar strength
- The art of being artistically naive
- The best investments Emmelie has made in her business
SHOW NOTES: www.dreamsindrive.com/emmelie-de-la-druz
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Twitter: twitter.com/emmeliedelacruz
Web: www.emmeliedelacruz.com
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JOIN THE #DREAMSINDRIVE COMMUNITY: www.dreamsindrive.com/JOIN
What's stopping you from getting started? What's stopping you from doing that thing that's burning inside of you? What's stopping you rom pressing LAUNCH on the product or service of yours? In this minisode, host Rana Campbell talks about how she was able to get over her fear of launching and shares some BIG NEWS with the dream driver fam. Make sure to join in on the conversation on social (@dreamsindrive) and use the hashtag #dreamsindrive. Enjoy!
*BOOK YOUR STRATEGY SESSION: http://www.dreamsindrive.com/session
*SHOW NOTES: http://www.dreamsindrive.com/episode-113
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*http://twitter.com/dreamsindrive
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