You've got this "big idea" - this SOLUTION to a problem that you know people will love and NEED. What's the next steps? How do you go about validating your ideas and figuring out how/if you can actually build a sustainable business model around it? We chat with Morgan DeBaun, CEO of Blavity and a serial creator passionate about living life to the fullest. Morgan has led Blavity to become one the fastest growing digital media startups and a top destination for black youth culture. Morgan talks each step of the business-building process and what you must do to keep momentum alive and grow your brand. She is one of only 12 Black women to raise over 1 million dollars in venture funding and has been featured on Essence, New York Magazine, Teen Vogue, Nylon, and a finalist for 2016 TechCrunch Founder of the Year. Join in on the conversation on social (@dreamsindrive) and use the hashtag #dreamsindrive. Enjoy!
IN THIS PODCAST WE DISCUSS:
- What inspired Morgan as a child
- The early days of Blavity + the core problem that Blavity was trying to solve
- How to validate your idea & outline your target personas/ user personas
- Why data is important + important metrics to focus on
- Major pivots in the Blavity story
- How to monetize your media platform
- How to know if you audience is valuable
- How to be the best
- Understanding your core competency + positioning
- Major challenges experienced building Blavity
- How to build a strong team + building credibility + "digital receipts"
-The unglamorous side of entrepreneurship
- Why Blavity is a tech company*SHOW NOTES: www.dreamsindrive.com/morgan-debaun-blavity
*SUBSCRIBE: www.dreamsindrive.com/join
*RESOURCES: www.dreamsindrive.com/free
*FACEBOOK GROUP: www.dreamsindrive.com/facebook
Follow Dreams In Drive on Social:
*twitter.com/dreamsindrive
*instagram.com/dreamsindrive
Follow Morgan DeBaun on Social:
*instagram.com/morgandebaun
*twitter.com/morgandebaun
*www.blavity.com
Follow Rana on social:
*instagram.com/rainshineluv
*twitter.com/rainshineluv